We brought Claudette Peters and Taxic’s album MAD to life through bold imagery, seamlessly blending the visual narrative with the album’s dynamic sound. Every image and graphic element was meticulously crafted to reflect the album’s bold spirit and unique energy. The result is a visually striking brand package that perfectly complimented the albums powerful music. Creative Direction and designer: Lawson Lewis / Makeup: Staci Russell / Photography: Gemma Hazelwood